Loaf

Why buy from Loaf?

Every pound spent at Loaf stays in Birmingham. Independent shops recirculate up to £2.50 for every £1 spent, compared to about £1.40 at chains — more local jobs, more local suppliers, more community.

The Malvern Hills, the Vale of Evesham, and the county that gave the world its most famous sauce. Worcestershire is a food county — asparagus, plums, apples, and some of the best market garden produce in England.